Hello lovely, Just when you thought we were done — we’re right back at it. We couldn’t skip out on our California girls! We stopped by Gamma Phi Beta at Cal State Long Beach and had the chillest weekend. The girls cozied up in their Hello Molly sweat sets, snapped pics with their besties (and obviously some for Insta). We had iced matchas and lattes from On Set Coffee, plus the cutest custom Hello Molly donuts that were almost too pretty to eat — emphasis on almost. Between the chill weekend vibes, a good playlist, and that perfect LA sun, it seriously felt like the ultimate California afternoon. We love our girls at GPHI!!

CSULB GPHI RECAP

Hello lovely, The days of miniskirts and frat party fits are officially retired. If you’re looking for tips on how to go from college babe to corporate girlie, you’re in the right place. Let's start with the basics. Keep your basics.Basics are the backbone of your closet. They can be worn in a variety of ways and be easily elevated. So keep your bodysuits, tank tops, and t-shirts as they will in grabbing range more than you know. A fitted white baby tee with an oversized blazer for a Hailey Bieber–inspired moment, or a knit cardigan with jeans for casual Fridays. Basics + trousers + a cute heel? Done. Keep the pieces that work for you—and add more if needed. They’re worth it. SHOP BASE Invest in matching sets.Matching sets are the cheat code to getting dressed. One set = a minimum of three outfits. Wear it together for an easy look, pair the top with different bottoms, or style the pants with a new top. It’s effortless, versatile, and saves you time on those “I have nothing to wear” mornings. Tailored Off Shoulder Top / It's Called Fashion Top / Halter Top Accessories make the outfit.Never underestimate the power of a good accessory. From earrings to necklaces to a solid pair of sunnies, the right details tie everything together. And don’t forget a staple work tote—something that says “I’m put together” even if you’re barely making it to that 9 a.m. Simple Things Necklace / Rosabelle Bag / Bangle Set With all this in mind, we hope you’ve gathered some intel on how to curate your 9–5 wardrobe.

Transitioning Your Closet Post-Grad

Hello lovely, When creating our college merch, the inspiration came straight from concert tour merch. Since we were travelling across multiple states for sorority visits, it felt like the perfect opportunity to design our own “tour drop” — something exclusive and collectible that students could wear long after the events. The starting point came from the sticker designs our graphic team created for the activations. I knew they’d translate perfectly onto sweats and help tie all of the assets together. Those playful graphics set the tone for the placements and motifs, giving the collection that concert-inspired edge. To keep the sweats feeling trendy and considered, I leaned into popular finishing techniques, mixing embroidery for an elevated detail with puff print for texture and dimension. The combination gave the pieces that curated, designed feel, not just another set of basics. And of course, we couldn’t skip our signature Hello Molly pink. It became the key color throughout the designs, ensuring the merch felt undeniably on brand while still being versatile enough for everyday wear. The result? Cozy, cool sweats that doubled as keepsakes from our Hello Molly college tour — wearable memories of the road.

Concept to Reality: Hello Molly College Merch

Hello lovely, Starting college is such an exciting chapter, but there are so many little things I wish someone had told me before stepping onto campus. Here are a few things I wish I’d known (or done better). Class is an excuse to dress up. You’re in class almost every day, so take it as a chance to play with your personal style and try new outfits, even if it’s just adding a cute accessory to your usual jeans and tee. Baby Tee, Rib Halter Top, Rib Bodysuit Rib Singlet, Off Shoulder Top, Rib Halter Top Dorm decor matters more than you think. Investing in cozy bedding, cute throw pillows, and a few decor pieces really does make your dorm feel like your own space, and it makes those late-night study sessions way more comfortable. Get an internship while you’re in school. It’s the best way to build your resume and get experience before graduating, and it helps you figure out what you actually like (or don’t like) before jumping into post-grad life. Halter Top, Tailored Top, Vest Top Invest in a practical school bag. I went for the chic work tote but quickly realized a good backpack was way better for carrying my laptop and snacks across campus. Look for something cute and functional—it makes a difference. Tote Bag Comfortable shoes are everything. You’ll be walking more than you think—to class, campus events, coffee runs—so a pair of comfy, cute sneakers will save your feet and still look good with your outfits. Find what works for you. Once you’re on campus, you’ll figure out what schedule, routines, and pace feel best for you. Don’t force what everyone else is doing—do what feels right for you.

What I Wish I Knew Before Starting College

Hello lovely, Cowgirl boots aren’t just for rodeo nights — they’re a year-round style staple. Whether you’re leaning into full southern charm or going for that effortless cool girl vibe, the right dress makes all the difference. Here’s our guide to pairing your boots with Hello Molly looks you’ll be obsessed with. For Full Southern Charm If you’re looking to channel sweet, flirty, and classic southern energy, these pieces will have you twirling all night. Think gingham, bright colors, and silhouettes that were made to dance in: Dream Paddock Gingham Mini Dress Red, Famous Influence Mini Dress Pink, Sunbeam Fantasy Babydoll Mini Dress White For the Effortless Cool Girl Minimal, sleek, and always chic — these dresses are perfect for the girl who wants to look like she just “threw it on” and nailed it. Pair with a leather jacket, oversized shades for an instant cool-girl upgrade. Simple Beauty Maxi Dress Print, City Of Luxe Knit Mini Dress Brown, Achieved Dreams Mini Dress Brown These boots were made for walking — but they’ll also pull your outfit together no matter which vibe you’re going for.

What to Wear with Cowgirl Boots

Hello lovely, While rush season is wrapping up, we wanted to take a moment to highlight all the places our Bid Day Bags popped up across campuses this year. We reached over 20 campuses — from California to Texas, Kentucky, Utah, and even our girls up in Canada! It’s been so special to see the Hello Molly love spread far and wide, and we couldn’t resist pulling together some of our favorite snaps. Scroll through below to see the moments that made this season unforgettable:

Bid Day Bags Recap

Hello lovely, We had to show some love to our girls at Rancher Hat Bar, so of course, we made a detour to see them in both Arizona and Texas. A few words that sum up the vibe? 818, tattoos, and a mechanical bull (with a little Nutbush dancing thrown in for good measure). Out front of the shop, 818 Tequila kept the energy high with a full bar where everyone could grab drinks and snag the cutest gift bags stocked with keychains and embroidered hats. Inside, we had insanely talented fine line tattoo artists — and yes, I couldn’t resist getting a few for myself. One of the highlights was getting to design our own Hello Molly custom Rancher Hat Bar cowboy hats. Nothing says southern tour like a fresh hat to top off the look. This was also our first time hosting an open-to-the-public event, and it was so fun meeting everyone who came out to support. Between the drinks, the dancing, the ink, and the energy, these stops with Rancher Hat Bar are ones we won’t be forgetting anytime soon.

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